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Campus Suite Academy

Professional Development Webinar Series

How to Create a School Content Calendar 

Free Webinar On-demand video



content-planning-webinar-dashboardIn the midst of the COVID pandemic, school communications has never been more important, so it's time to start planning school content for your digital communication channels.

How to Create a School Content Calendar features school marketing communications expert Brendan Schneider, who will reveal best practices for creating a school content calendar that will serve as a strategic communications tool and help you meet your 2020-21 school year communication objectives.

Join your school communications colleagues and register now to get the latest from Brendan.

Here’s what you’ll learn:

  • The calendar format
  • Contents of the calendar
  • Selecting content topics
  • Evaluating what works and what doesn't work
  • Great examples from schools doing it right

All webinar participants receive a free Communications Planning Guide and a certificate of completion.

Webinar sign-up

About the presenters..


Jay Cooper is the marketing director and content strategist for Campus Suite. A former journalist and school public relations specialist, Jay’s experience spans marketing and communications for industry, K-12 and higher education. He has helped businesses, schools and colleges use the power of web communications to improve their image, generate support, and optimize relationships.

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Brendan Schneider is the director of advancement at Sewickley Academy and founder of SchneiderB, a school marketing communications consultancy where he helps schools with their inbound marketing, social media and branding. A regular contributor to the Campus Suite Academy, Brendan generously shares his ideas on school communications at schneiderb.com/blog. 

Resources to help you grow.

Credit where credit is due

All Campus Suite Academy webinar participants receive a ‘Certificate of Completion’ for attendance and participation. Build your continuing education portfolio by attending this and other courses offered through the Academy.


Free school website planning guide

planning-guide-ebooksAll webinar attendees get a free copy of the School Website Planning Guideyour practical resource for building a new school website. It contains how-to methods, best practices and resources for anyone involved in building or re-designing a school website.


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